In the past, there were physical directories which allowed people to find businesses under different categories with relative ease. Now, individuals looking for a specific good or service will search online and compare various companies before choosing the best online provider. The results are often in the form of lists from both the search engine and trusted online directories. The online directories are designed to provide a list with multiple businesses in specific industries, niches and geographical areas.
Customer experience doesn't start when customers get to your restaurant — it starts long before they come in. Most customers go online to see what different restaurants offer and choose the most appealing among them. You won't attract customers to your restaurant if your website isn't impressive. The website design you choose for your restaurant should be appealing and unique, and it should also reflect the face of your brand. Most customers expect what your website displays when they come to your restaurant.